Denny’s is widely known as America’s Diner. For 70 years, this classic restaurant chain has served as a local gathering spot in the community. Offering a warm, comfortable and friendly environment, Denny’s is always open and ready to bring guests together over a great meal at a reasonable price — whether in the diner booth or at home with Denny’s on Demand.

I worked closely with the Denny’s team to strategically develop their visual look and feel of their digital content by capturing the work in more authentic moments that feel closely to the experiences of eating a Denny’s. The work included paid and organic social, digital banners, and TikToks.